There are so many roles you need to play when running your own clean beauty business. These include but are by no means limited to; ingredient testers, product development experts, marketing gurus and business strategists. These are our top 3 companies you should be following to give you a helping hand in making your clean beauty brand a success!
1. The Clean Hub
The beauty industry is an enormous field with some seriously tough competition. You need a way to make your brand stand out from the rest, and for the right reasons. The Clean Hub helps you do just this. The Clean Hub is a membership site specifically created to help clean beauty brands accelerate and develop their business in the most simple and affordable way possible.
Knowing where to start is often the hard part, and The Clean Hub provides access to invaluable information to help get your brand moving. This includes webinars and online workbooks from key industry experts in finance, brand consulting and exporting – all specific to the clean or natural beauty business. Use the costs and timelines provided by our experts on all subjects to help you understand the key steps needed to get your brand to the next level.
When you inevitably have questions, The Clean Hub is always here to answer them. We are the “Google” for clean beauty so ask us a question and we will answer it or forward you to someone who can. Not to mention, members can schedule confidential 1:1 mentorships with our experts to help identify any weaknesses in your business strategy, as well provide solutions. In addition, be a part of a support and knowledgeable community who are making some serious disruptive moves in the clean beauty industry.
Check out this feedback from a happy customer:
“When our family’s beauty brand looked to transition into the clean beauty space, The Clean Hub helped us by providing us with webinars on how to export internationally, learn EU regulations, and perfect our brand story. It was crucial information as we moved our new clean beauty brand into new global markets.” – Laboratorio Borge
Don’t forget to check out our blog and free resources on our website too and click here for more information about our program.
2. Formula Botanica
Whereas The Clean Hub provides you with the information you need to develop your brand, Formula Botanica offers diplomas and certificates on product creation, specifically in organic beauty. Their principle values are to enable the making of safe and organic skincare products that embrace simplicity and the concept of ‘skin-food’. They have helped brands such as Metta Skincare and Lilfox Botanicals get the help they needed to start.
Formula Botanica helps you design and develop your own unique products, and gives you the potential to go on and run your own successful clean beauty business. Some of the courses on offer include; Diploma in Organic Skincare Formulation, Advanced Diploma in Organic Cosmetic Science, Certificate in Cosmetic Stability Testing, along with many more.
With an easily accessible online classroom set up, students are able to learn how to make clean beauty products in their own time and at their own pace, yet to a professional level. Material comes in a variety of interactive forms including webinars, practical assignments and e-books, with feedback on your personal formulations provided by qualified tutors.
Click here to find out more information.
3. Think Dirty
Last but not least is Think Dirty, the app that aims to educate the consumer on what is actually in their beauty products and empower them to make informed decisions as to what ingredients they want to put on their skin.
The Soil Association reported that in a national independent survey, 76% of consumers felt misled by labelling which included words such as ‘organic’ and ‘natural’, when the ingredients inside were in reality, anything but. The products we put on your skin are likely to be absorbed into our bloodstream, making transparency in what ingredients are actually in the products we use vital.
Think Dirty allows consumers to scan the barcode of a product before they buy. It then assesses the overall risk and presents easily accessible information on the ingredients the product contains and the evidence of carcinogenicity, developmental and reproductive toxicity and allergenicity and immunotoxicity. It’s definitely worth getting your clean beauty brand listed on their app.
Think Dirty enables you as a business to understand what a consumer sees in clean beauty. Using the App will show you who your greatest competition is and how your products fare against them.
Click here to find out more about Think Dirty.
Also sign the ‘Come Clean About Beauty’ Petition here.